5x Enterprise Value Creation Through Strategic Repositioning

I identify undervalued manufacturing assets and transform them into high-performing enterprises through strategic repositioning, operational discipline, and executive leadership.

The differentiator: I don't fix operations and hope for the best. I define the commercial outcome first, then engineer the organization to achieve it. This requires moving beyond transactional management to build genuine partnerships—connecting personally with teams and customers to drive execution where others rely on process alone.

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HBJ MOST ADMIRED CEO 2024 PLASTICS NEWS RISING STAR 2021

Andrew Jay Wooley, Strategic Repositioning Executive

Value Creation Thesis

From commodity supplier losing money to precision manufacturing partner driving sustained profitability

The Challenge: Inherited a distressed $6MM commodity injection molder bleeding cash, suffering 50% RMA rates, and completely dependent on a single deteriorating customer relationship.

The Strategic Thesis: Made the strategic call to exit unprofitable commodity work and reposition the company as a precision partner. Concurrently restructured the organization, recruiting and aligning a seven-member executive team to execute this vision in regulated markets requiring technical excellence.

The Execution: Led a 120-person operation through a complete cultural transformation. Built the leadership capabilities required to achieve ISO 9001:2015 certification, deployed Lean manufacturing systems, and secured Fortune 500 partnerships. Transformed pricing from a cost-plus model to a value-based structure.

The Result

Sustainable competitive advantage in higher-margin markets with structural barriers to entry.

4x
Revenue growth to $25MM

28%
Gross margin expansion

5x
Enterprise value increase (Target Goal)

$200MM+
Contract pipeline built

Core Capabilities

Solutions for private equity partners and middle-market manufacturers

Crisis Stabilization

Immediate intervention in distressed operations. Deploy Six Sigma methodologies and business continuity frameworks to restore operational stability and stakeholder confidence.

Strategic Repositioning

Identify market positioning opportunities others miss. Make bold strategic decisions to exit low-value work and pursue defensible competitive positions in higher-margin markets.

Value Creation

Drive enterprise value through operational transformation and strategic asset optimization. Track record of multiple expansion through margin improvement and revenue growth.

Commercial Strategy

Build Fortune 500 customer relationships and develop multi-year contract pipelines. Transform pricing models and reduce customer concentration while improving retention.

Executive Leadership

Build high-performance leadership teams with deep operational expertise. Create organizational structures that enable scale and ensure sustainable execution.

Board Relations

Proven board-level communication and stakeholder management. Maintain strategic partnerships with PE investors, lenders, and financing entities through execution and transparency.

Next Role

Role & Focus

CEO, President, or General Manager

Target Company

PE-backed manufacturer ready for strategic repositioning

Revenue Scope

$35MM - $90MM

Challenges Solved

Margin compression, quality issues, or strategic misalignment

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